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holistic health and wellness coaching

Life transformation coaching, helping you to thrive in every aspect of your life.

Start living the life you want with a healthier and happier you, today.

holistic health
holistic health - nutrition

Do you want to stop feeling 'mehhh' and kickstart your journey to improved health and wellness, career, relationships, emotions, finances and more?

It’s time to take responsibility for your own life and your own wellbeing and start feeling better in your own skin!

holistic health and wellness

If you don't make time for your wellness, you'll be forced to make time for your illness.

Home: About Me


I'm Birta, otherwise known as Bee. I'm the founder of ubebu and work as a life transformation coach, empowering clients to thrive in every aspect of their life. I develop personalised plans to assist clients in setting their goals and gaining a clearer vision, thus facilitating meaningful and lasting changes in health, career, wellness, relationships, finances and beyond. I'm also a yoga instructor, vegan, world traveller, childhood cancer survivor and a laid-back, yet full-of-life, force. Here’s my story.

Services and Offerings



Our products for your life transformation

90-Day Transformation Coaching

Working together to make meaningful and lasting changes


7-day self-taught morning program to kickstart your day


I whole-heartedly relished Bee's inspiring and effective life transformation coaching. I started working with her mainly to focus on my diet and to incorporate more whole foods into it...

Marianna, biologist, Helsinki

I have knocked on Bee's door on a number of different occasions - and for completely different needs - and never been disappointed. Her empathy, availability and keen listening (also to...

Emma, CEO, Oxford

Having studied life coaching myself, I can truly say that Bee‘s coaching is top-notch. She is quick to identify blocks, as well as honing in on the client‘s core values. Bee has an upbeat manner and...

Johanna, entrepreneur, Reykjavik

"Let food be thy medicine and medicine be thy food."

- Hippocrates

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